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Jan 24, 2023

MILANO 2023. APRIL 18TH-23RD – SALONE DEL MOBILE

The Maxalto brand was a key player at the Salone del Mobile Rho Fiera Milano with a Stand of more than 600 m2 designed by Art Director Antonio Citterio as a “gallery”. 

The Stand consisted of a series of separate rooms, made extraordinary by high luminous walls of rice paper, in which the brand’s most iconic products dialogue with fine objects and works of art, unveiling the new pages in its story.

"We thought of the Maxalto space as a gallery. A series of distinct environments, made extraordinary by high luminous walls in rice paper, in which the most iconic products of the collection dialogue with precious objects and works of art".

Antonio Citterio

ROOM 1

FEBO SOFA, RECIPIO ’14 SMALL TABLE, FEBO OTTOMANS, INCIPIT STORAGE UNITS, ARKÈ WINDSCREEN, RISO CARPET.

ROOM 2

ARBITER SOFA, ELIOS SMALL TABLE, MIDA STORAGE UNITS, INTOTO CONSOLE, LITHOS OTTOMANS, RISO CARPET.

ROOM 3

ASTRUM TABLE, CARATOS CHAIRS, TESAURUS STORAGE UNITS, RISO CARPET.

ROOM 4

APOLLO SOFA, AMOENUS SOFT OTTOMAN, FEBO ARMCHAIR, ERACLE BOOKCASES, RECIPIO TRAY, LOTO SMALL TABLES, RISO CARPET.

ROOM 5

ARES TABLE, FEBO CHAIRS, SELLA BENCH, ALCOR STORAGE UNITS, RISO CARPET.

ROOM 6

ALCOVA BED, CARATOS BENCH, CARATOS ARMCHAIR, INTERVALLUM OTTOMAN, SIDUS WRITING DESK, ARKÉ WINDSCREEN, RISO CARPET.

Art Direction
ANTONIO CITTERIO

Project Coordination
STUDIO TRONCONI

Set Design
JUMA

Styling
SIMONA SILENZI STUDIO
WITH GAIA MARCHESINI AND GIORDANO SARNO

Photographer
LEONARDO PELUCCHI

Video
FORTE/FORTISSIMO

Thanks to

 

Setting
DRESSWALL

Lamps
AZUCENA, FLOS, LOUIS POULSEN

Sculpture/Mobiles
KAROLINA MASZKIEWICZ

Ceramic Artworks
LAURA PASQUINO

 

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Set Descending Direction